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CLASSIFIED AD RATES:

.50 per word first week of order

.35 per word each week repeated on same order

15 word minimum

Bold face type available at extra charge.

CLASSIFICATIONS:

10-Bouquets

20-Personals

30-Announcements

32-Coast Classes

40-Lost

50-Found

60-Help Wanted

70-Positions Wanted

80-Business Offers

90-Services

100-For Sale

101-Yard and Garage Sales

110-Merchandise Wanted

120-Trades & Barter

130-Free Items

140-Animals

150-Vehicles for Sale

160-Homes for Sale

170-Mobile Homes

180-Real Estate

190-Property Wanted

200-Commercial Property

210-Commercial Rentals

220-Home Rentals

230-Vacation Rentals

240-Rentals Wanted

SUPER SAVER RATE:

.85 per word for 4 weeks for noncommercial ads only in these classifications: For Sale, Merchandise Wanted, Animals, Trade & Barter, and Vehicles For Sale.

Cancellations allowed, but no refunds at this low rate.

FREE ADS FOR LOST, FOUND, AND FREE:

Ads for Lost, Found, and ads for Free items run one time FREE. (Additional weeks at regular rates.)

CALL BEFORE 5:00 P.M. MONDAY:

Ads may be placed in person at the ICO office in Gualala, by phoning (707) 884-3501, by fax to (707) 884-1710, by mail to P.O. Box 1200, Gualala, CA, CA 95445, or by e-mail to classads@mendonoma.com. Include US mail address, phone number, and number of weeks ad is to run.

(Deadline is advanced to 5:00 Friday on the occasion of a federal holiday.)

Ads accepted after deadline subject to $5.00 service charge.

PLEASE CHECK YOUR AD...

While every effort is made for accuracy, we can be responsible for the cost of only one incorrect insertion. Please check your ad after the first publication, and notify us of errors before 5:00 p.m. Monday.

PROVEN IDEAS FOR RESULTS:

Answer the buyers' questions while they read the ad: describe each item fully, along with any extra features, and give an honest estimate of its condition. State the price in the ad: studies show that more serious buyers will call if you do (and many overestimate the price if you don't). If you will be home to take calls only during certain hours, say so in the ad. Many buyers won't call back if they get no answer the first time. We'll be glad to help you get results -- just call the ICO at (707) 884-3501!